There is rising demand in the U.S. for home care professionals, thanks to many aging Americans desiring help in their homes as they get older. The result is the elder care franchise industry has stepped up. Elderly care franchises are now available to provide home care professionals for aging clients to live out their retirement years in safety and comfort.

Franchise opportunities in elderly care are on the rise for a few reasons. Let’s look at the home care industry and what’s driving these increasing numbers.

Insights into the Elder Care Franchise Industry

Market Size

The market value of the home care industry is rapidly climbing, reaching $132.1 billion in 2023. The 5-year compound annual growth rate (CAGR) was 2.8%, but the 2023 growth alone reached 3.4%, showing promising signs for future forecasting.

The Bureau of Labor Statistics released employment data on home health and personal care aides for 2022, listing more than 3.7 million jobs in the market with a 22% projected growth rate between 2022 and 2032.

Reasons for Demand

The primary reason demand is so high in the elder care franchise industry is the number of Americans needing home care is growing. According to data from America’s Health Rankings, there were 58 million Americans over 65 in 2022, making up 17.3% of the U.S. population. By 2040, that number is expected to reach 22% of the U.S. The Baby Boomer generation will age into older adulthood by 2030, bringing the total population over 65 to more than 73.1 million adults.

Additionally, more people desire to live out their retirement years at home than in a care facility or nursing home. According to an AARP survey, 77% of adults over 50 prefer the dignity of “aging in place,” the term for staying in their homes rather than relocating to a care facility.

Market Trends

Growth is expected not just because of demand but also supply. Medicare allows for home care services, and insurance companies are following suit.

• 48% of payors have already included at-home care services in their covered benefits
• 36% of payors are in the process of adding at-home benefits to covered services.

Technology advancements will improve home care, making aging in place the smart choice. Apps that monitor health, remote monitoring services that are less invasive, and telehealth services that won’t require patients to leave home for checkups will all provide benefits and relieve family members’ worries.

Eldercare franchises will increase, creating home care jobs across the U.S. Many states have increased minimum wages, improving job prospects in the industry to alleviate the current home care employment shortages. Increased training opportunities for home care providers will enhance employees’ skill sets and elevate the industry’s knowledge base.

Benefits of a Briggs Home Care Elder Care Franchise

The Briggs Home Care brand of elder care franchises is the one to watch in the home care industry. Backed by the Briggs Healthcare name and led by a team of health professionals with unique and personal knowledge of what families of aging adults are asking for in a home care service, Briggs Home Care can offer dignity and peace of mind to clients who want to age in place.

It starts with compassionate care tailored to each client’s individual needs, including

• Personal care and daily living needs
• Light housekeeping, meal planning and prep, and laundry
• Transportation for outings and appointments
• Medication reminders
• Specialized care for medical conditions
• And much more

The Briggs Home Care promise is enhanced with SmartCare, a network of unobtrusive sensors—not intrusive cameras or a wearable device—placed throughout the home. These tiny devices blend with the decor and learn the client’s natural routines and behaviors. When something outside the routine occurs, the sensors alert loved ones or the elder care franchise agency to a potential emergency.

Staying client-centered and focused on compassionate, dignified care is what operating a Briggs Home Care elder care franchise is about. Meeting client’s needs to enhance their living environment while helping them maintain independence is why our reputation as a reliable, trusted home care service is growing.

A Passion for Care Means a Bright Future

A pivotal piece of the Briggs Home Care elderly care franchise is our franchise owner support. Franchise owners learn everything necessary to smoothly operate and grow their Briggs Home Care business.

• Comprehensive training includes extensive client acquisition, referral, and retention resources, training on compliance and billing, and the technology to make these things operate seamlessly.
• Marketing resources will help each franchisee expand each Briggs Home Care business, plus advice on networking, and access to marketing collateral and branded materials.
• Ongoing support from the Briggs Home Care franchise development and leadership helps keep franchise owners up to speed on industry regulations and fresh insights to stay at the forefront of the elder care franchise industry and provide the best care possible to clients.

Briggs Home Care is one of the most affordable elder care franchise investments available.

The initial investment range is between $97,285 and $146,440, including the $50,000 franchise fee!

Given the growth of the market, the promising future, and the capacity to help people, owning a Briggs Home Care franchise has the potential to be one of the most fulfilling financial decisions an entrepreneur with a lot of heart can make.

Are you ready to make a difference in the lives of many older Americans and their families, as well as your future? Contact us and learn how to become the next Briggs Home Care franchise owner!

1 Source: “Home Care Providers in the US – Market Size, Industry Analysis, Trends and Forecasts (2024-2029)” IBISWorld.com
2 Source: “Home Care Providers in the US – Market Size, Industry Analysis, Trends and Forecasts (2024-2029)” IBISWorld.com
3 Source: “Occupational Outlook Handbook: Home Health and Personal Care Aides” BLS.gov
4 Source: “Population – Adults Ages 65+ in United States” AmericasHealthRankings.org
5 Source: “Despite Pandemic, Percentage of Older Adults Who Want to Age in Place Stays Steady” AARP.org
6 Source: “Health at Home: The New Standard of Care Delivery” CareCentrix.com