People hope to spend their retirement years comfortably in their homes enjoying hobbies, time with loved ones, and creature comforts. The growing trend of in-home care services is helping people stay in their homes and opening a world of opportunity in the senior home care franchise industry.

Defining In-Home Care Services

How few people understand what in-home senior care entails is surprising. But when asked what sort of plans they have for their retirement years, a staggering 91% of people1 have no concrete plans to prepare for it. The subject is challenging because people want to distance themselves from the traditional nursing care home model of the past.

What does in-home care involve? It covers a broad range of services, from simple tasks like personal care, homemaking, medication reminders, and transportation to medical appointments or social outings, all the way to the complexities of specialized care for those with chronic conditions like dementia or Alzheimer’s.

In-home care can also involve respite services to give family members handling the caregiving a break.

The Senior Home Care Franchise Industry: An Overview

According to the AARP2, 77% of Americans over 50 prefer to stay in their homes as they enter their retirement golden years. As a result, senior home care franchise services are in growing demand.

Not just the care recipients believe in-home care services are best. A 2020 survey3 conducted by KRC Research of health plan executives found that 97% of health insurers agree that in-home health care benefits both members and insurers. Treating members in their homes is more cost-effective than facility care in the long run, according to 95% of those same executives.

With 65 million Americans turning 65 by 20244, demand for in-home senior care will only increase.

Briggs Home Care is a Prominent Senior Home Care Franchise

With a growing market for compassionate, experienced, knowledgeable in-home senior care providers, there is also a growing investment opportunity for senior home care franchises. This is where the Briggs Home Care difference is important.

Briggs Home Care is led by a team of healthcare professionals with nearly 80 years of combined industry experience in a range of positions including strategy, operations, finance, and more.

These talented executives have developed a franchise model centered around highly-trained, compassionate healthcare experts who provide consistent, quality, dignified care for our clients to improve health outcomes. Our clients experience grace and enjoyment of their retirement years, and their loved ones find peace of mind.

We also lead with technology. SmartCare is a network of unobtrusively placed motion sensors in the home that don’t invade the client’s privacy or require interaction like a wearable device. The network sends signals to a system designed to learn the client’s routine and behaviors. If the client deviates from their usual patterns in a concerning way, SmartCare alerts the agency and loved ones in real-time.

The Briggs Home Care team is passionate about what we do. Our franchise model centers on keeping clients comfortable, happier, and healthier in their homes for longer. We’re honored to be invited into our clients’ homes and build a relationship with them and their families. The trust placed in us is something we cherish every time.

The Costs and Benefits of Owning a Briggs Home Care Senior Home Care Franchise

You may be asking, “Should I buy a senior home care franchise?” With a Briggs Home Care franchise, we can take some of the uncertainty out of that answer.

The Costs to Own a Briggs Home Care Franchise

With a Briggs Home Care investment, the senior home care franchise cost estimate ranges between $97,285 to $146,440, which includes the franchise fee of $50,000. To qualify as an investor, you must have a net worth minimum of $100,000 and $50,000 in liquid assets. Compared to similar franchise models, a Briggs Home Care franchise is remarkably affordable.

The Benefits of Owning a Briggs Home Care Franchise

Each franchise owner with Briggs Home Care receives everything necessary to help their franchise location flourish and operate seamlessly.

Franchise owners receive:

• Intensive training for the franchisee and 1 lead staff member for 1 week during the pre-opening
• Client Acquisition and marketing training—the cornerstone of the Briggs Home Care franchise model! You’ll learn how to establish referral sources to acquire and retain clients. In addition, we’ll provide digital and traditional marketing campaign guidance, collateral, and ongoing collaboration to continue the Briggs Home Care marketing messaging.
• Ongoing support, refresher training as needed, remote support via video, phone, and email, and on-site and field visits to assist with everything from finances, client services, admin, business management, and more.
• Training on our technology systems and software to ensure understanding of compliance, billing, and complete understanding of how to digitally operate the Briggs Home Care franchise for a streamlined operation.
• Additional development opportunities in ongoing training, industry advancement, and updated best practices, new technologies, and management techniques.

You’ll have access to the training, support, and service you need to help your Briggs Home Care senior home care franchise thrive!

As an industry leader, Briggs Home Care has risen above the competition in knowledge, compassion, and leadership. Our high standard of service is what elevates us above our competitors.

Becoming a senior home care franchise owner with the Briggs Home Care brand is the gateway to securing a positive, dignified future, not just for your clients but for you and your family. Contact us today to get started on the investment that changes lives!

1 Source: “Aging Seniors Prefer In-Home Care, But Most Have Not Prepared For It” healthleadersmedia.com
2 Source: “AARP and Lowe’s Team Up to Improve Aging-in-Place Options” AARP.org
3 Source: “Report: Interest Grows for Health Care at Home” homecaremag.com
4 Source: “Trends and Predictions for the Senior Care Industry in 2021” Forbes.com