If you’re considering investing in franchise opportunities, you may be researching which industries will be the most relevant in the future. One market that’s gaining traction is the senior care franchise industry.

Why is the Senior Care Franchise Industry an Emerging Market?

Senior care franchise opportunities are cropping up more frequently than ever. A big reason for this is that there are more older American adults than ever.

According to the Administration of Community Living’s “2020 Profile of Older Americans1,” there are several interesting statistics concerning the population of Americans potentially in need of home care services:

• People over 65 represented 16% of the U.S. population in 2019, or 54.1 million Americans.
• By 2042, the over-65 age group will be 21.6%, or 73 million Americans.
• Americans older than 85 numbered 6.6 million in 2019, a number that’s projected to increase by 118% through 2040 to 14.4 million adults older than 85.

It’s not just the growth of the older generations of Americans driving the senior care franchise industry. It’s also Americans’ desire to “age in place.” According to a study conducted by the University of Michigan:

• 88% of adults aged 50 to 80 responded that it’s important to them to remain in their homes for as long as they can.
• 59% of adults aged 65 to 80 have considered what home modifications they’ll need to support their aging in place.

There is hope that there may be various avenues for payment in the future, given the market is favorably inclined toward the demand for home care services.

A growing consensus among payers that home care is the preferable choice. According to HomeCare Magazine, the insurance landscape is pushing for change from fee-for-service care to models prioritizing at-home health services due to their enhanced value and outcomes, coupled with more cost-effective advantages.

A survey of health plan executives3 revealed that 97% of payers acknowledge the home care trend as being in the best interests of insurers and members alike. Furthermore, 95% of these executives concur that home care proves to be more cost-effective in the long run compared to facility-based treatments.

Unfortunately, we cannot expect any in-home services to be covered yet, but the market has a demand that is difficult to ignore.

Is Briggs Home Care: A Trusted Senior Care Franchise?

When our loved ones need home care services, they don’t turn to just anyone. They want the assistance of the best senior care franchise available to treat their family member with dignity, respect, and grace.

Briggs Home Care is the senior care franchise that does precisely that. We live up to the highest standards of home care, training, and experience because it’s what we would demand for our families. We deliver peace of mind to our clients and their loved ones through heartfelt kindness and specialized care in the comfort of their homes.

Briggs Home Care senior care franchises are backed by a foundation of experience. Our leadership team has been in business for 75+ years. It has unparalleled professional and personal experience with unique insights into what aging adults and their families require during their sunset years.

We aim to give our clients independence, safety, and companionship in their homes for as long as possible. Our senior care franchise owners make this possible through highly-trained home care professionals but also with technology.

We have partnered with StackCare. SmartCare is not an invasive camera system where our clients must compromise privacy to remain secure. It’s also not a wearable pendant requiring client interaction. Instead, SmartCare is a network of discrete motion sensors placed strategically throughout the home. If it senses that a client may be experiencing trouble or showing behavior deviations, the software alerts loved ones and our agency to send the appropriate help for the client’s best interests.

Briggs Home Care: Key Insights for Senior Care Franchise Selection

How Briggs Home Care Senior Care Franchises Make Excellent Investments

Owning a Briggs Home Care franchise is a fulfilling career opportunity for any business owner, not just because of our mission and how we operate but because of how our franchise owners are supported.

Owning a Briggs Home Care senior care franchise is a big decision. Caring for people is our passion, and we don’t stop with our clients. Our franchise owners receive comprehensive training and continued support to ensure they have what they need to build a flourishing business.

Our initial training program teaches franchisees everything necessary for running a home care franchise, including the basics of home care, legal and regulatory requirements, financial management, crucial referral networking, marketing, and more. It’s everything our franchisees need to operate their Briggs Home Care franchise.

The Briggs Home Care franchise is surprisingly affordable as far as senior care franchises are concerned. Interested investors can expect an initial investment range between $97,285 to $146,440, which includes a franchise fee of $50,000.

For the level of support with a Briggs Home Care franchise, the brand recognition and peace of mind inherent with the Briggs Healthcare backing, and the resources available to franchise owners, now is the time to invest in a senior care franchise! We’re excited to help you get started today!

1.  Source: “2020 Profile of Older Americans” ACL.gov (Administration for Community Living)
2. Source: “Older Adults’ Preparedness to Age in Place” healthyagingpoll.org
3. Source: “Interest Grows for Health Care at Home” homecaremag.com